“Cross Switch: How Dentsu Create Cross Communications”
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NEWSKorean edition of "Cross Switch" published!

The Korean Edition of the book "Cross Switch: Dentsu´s approach to creating Cross Communication"(original Japanese text published on August 28, 2008) was released on September 15, 2009. It can be purchased at major bookstores throughout Korea, and at Internet bookshops.

The content of the Korean edition is essentially the same as the original Japanese, providing an easy-to-understand introduction to Cross Communication, including recent case studies that gained many attentions, methods for creating ideas, and practical know-how that can be put to use right away.

Korean edition of "Cross Switch" published!:Click to view enlarged screen
Publisher Nanam Publishing House
Date of distribution September 15, 2009
Price 14,000 won
Pages 230 pages
Format A5 size, horizontal text, 2 colors


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