Overview of 1H FY2010 and
Future Management Policies

Continued Efforts to Achieve Greater Profitability

  • I would now like to take this opportunity to refer to our efforts to achieve greater profitability.
  • In the first half, we succeeded in improving non-consolidated gross profit margins by around 1% in the creative and marketing promotions domains. This was due in part to rigorous management of procurement and business processes.
  • Despite posting an increase in gross profit, we also managed to maintain our non-consolidated operating expenses at a level below last year's, and our consolidated operating expenses at a level similar to last year's.
  • Additionally, we integrated our Group's shared services organizations and delegated businesses to the newly integrated company. We will continue to seek additional streamlining of administration in order to achieve further cost reductions.
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