Current Status & Outlook for the Dentsu Group

Growth opportunities of the Japan business

  • One of the major initiative of driving growth is development of marketing method which place people as a basis as I mentioned before.
  • We established People Driven Marketing ™ which focuses “people”’s mind and actions to achieve marketing objectives based on fulfilling data base.
  • We are going to continue to support the clients’ achieving their marketing objectives with utilizing the best in class audience data in Japan.
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