CSR
An Overview of Our Progress and Achievements in Corporate Social Responsibility

Ideas

Selected articles reproduced from Web Dentsu-ho, a Japanese-language advertising industry news site.

Chika Watanabe ―“The source of my ideas is the feeling of finding something endearing”

A Dentsu creator discusses her passion for her work
(October 2018)

How to Explain Japan's SDGs approach with Just Two Lines

Behind the Award-winning Posters
(September 2018)

Hacking for Good at Cannes Lions

Team Dentsu and Dentsu Jayme Syfu's “Walk With Me” wins “Change for Good” Hackathon
(August 2018)

CUTTING-EDGE ADVERTISING CAMPAIGNS

Yusuke Sato, 2017 Creator of the Year of Japan
(July 2018)

Placing the Mindset of Kabuki as a Traditional Dramatic Art in the Modern Context

The Poster Creators Who Generated a Powerful Impact
(July 2018)

Behind the Award-winning “Emergency Collectables”

The project has received numerous awards in Japan and abroad, including the Grande for Humanity at Adfest 2018
(June 2018)

Sumo Girls: 82 Techniques Sweeps Advertising Awards

A Creator’s Philosophy Produces Advertisement that Reaches the World
(June 2018)

Dentsu Elementary Advertising School CSR Program —Communication basics through ad production—

Dentsu helps children to build communication skills through original CSR program - The Elementary Advertising School
(November 2017)

Young Cannes Lions Competitions

Dentsu’s young creatives share their experiences at the prestigious competitions
(August 2017)

Hello Walrus

Dentsu Innovation Institute Team B published a magazine—Hello Walrus as an initiative to connect people working within the Dentsu Group.
(Jun 2017)

Dentsu staff won a Grand Jury Prize at the Sundance Film Festival!

Dentsu staff won a Grand Jury Prize at the Sundance Film Festival!

Dentsu television commercial planner attracts attention as a film director on the world stage
(March 2017)

The Leading Global Thinkers of 2016

Two Dentsu Employees Made It onto “The Leading Global Thinkers of 2016” List

A voluntary initiative project with no budget or resources is cast into the global spotlight
(February 2017)

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