Dentsu obtained ISO14001:2004 certification on May 25, 2005, for its Tokyo Head Office and domestic branch offices. ISO 14001 is the international standard for environmental management systems.
With the increasing awareness of CSR, environmental management has become an intrinsic component of Dentsu's CSR program, and the Company is engaged in a variety of activities on the environmental front. Dentsu’s environmental management system, the Dentsu Eco Program, is the cornerstone of its environmental policy. The Dentsu Eco Program comprises internal activities designed to help Dentsu promote a variety of ways to improve the environment, and ISO14001 certification represents one important aspect of this program.
To fulfill its responsibility as a corporate citizen, Dentsu will maintain its efforts to promote enhanced environmental management, and will continue to incorporate it in its communications services.
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Overview of the Certification＞
| Scope of Certification: |
Provision of advertising communications services. |
| Certification Recipients: |
Dentsu Inc. (includes the Tokyo Head Office, Kansai Branch Office and Chubu Branch Office) |
| Certification Standard: |
ISO14001:2004 |
| Certificate No.: |
YKA4003284 |
| Original Approval: |
May 25, 2005 |
| Approving Body: |
Lloyd’s Register Quality Assurance, Ltd. |
| Accrediting Body: |
UKAS (United Kingdom Accreditation Service), JAB (Japan Accreditation Board for Conformity Assessment) |
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| It is often said that to be successful, efforts at improving the environment must be supported by three pillars: technology, systems and attitudes. However, one more element is also essential to ensure that the spread of new technologies, the application of new systems, and the development of new awareness are linked together effectively to help the environment. This fourth element is communication, and a great deal of attention is now focusing on the importance of communication in environmental improvement. At Dentsu, we believe it is our responsibility as a communications company to apply the communications technologies we have developed in the world of advertising to the challenge of improving our environment. To achieve this goal, Dentsu has developed its own corporate environmental policy, and has launched an internal Eco Program to promote a variety of environmental activities based on that policy. |
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The Dentsu Group properly assesses and recognizes the impact of our business activities on the environment, and makes efforts to reduce environmental impact. We also act to develop and propose new communication services that are environmentally-friendly, and contribute to improving the environment through various efforts.
Environmental Management Efforts
| 1. |
Building an environmental management system, taking action to prevent pollution and making continuous improvement. |
| 2. |
Complying with all environmental laws and regulations and other related matters. |
| 3. |
Setting environmental objectives and targets and conducting reviews thereof at appropriate intervals. |
Environmental Communication Efforts
| 4. |
Promoting educational activities to heighten environmental awareness for employees, clients and consumers. |
Environmental Improvement Efforts
| 5. |
Promoting energy-saving efforts to prevent global warming. |
| 6. |
Promoting resource-saving efforts and reducing waste through recycling efforts. |
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