Erik Hallander

Chief Executive Officer, CXM dentsu ANZ

As CEO of CXM, Erik manages the business operations and strategy across Australia & New Zealand.

Infamously straight-talking and immune to stress, Erik is tasked with driving the Isobar vision and evolving its capabilities to keep the Group at the forefront of technology, design, creativity, strategy, customer experience, and delivery.

Erik is passionate about building high-performing teams and creating a workplace culture that encourages collaboration, innovative thinking, and test-and-learn approaches that drive success – for both Isobar and its clients. He has been part of the Isobar team for 12 years, joining as a Developer and helping the business grow from 60 to 300+ people across the ANZ region.

With more than 20 years working in the technology and digital industries, Erik’s career has seen him work across Europe, America and Australia with some of the world’s largest brands. Recognised as a thought leader in his field, Erik’s aim is to prepare businesses for the future by helping them capitalise on advancements in technology and keeping across new societal and consumer trends.

Personally, Erik is an avid gamer (and ex-eSport professional), father of two and has a relentless appetite for good digital products.

Erik Hallander, Chief Executive Officer, CXM dentsu ANZ

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