Simren's superpower is her ability to seamlessly design business-shaping strategies at the intersection of creative, media and CRM helping solve the challenges CMOs face in taking their brands from today to tomorrow.
Her no-nonsense approach combines over 12 years of experience in digital, marketing technology, communications, and strategic planning. She’s worked across a broad portfolio of categories and brands – including Ikea, Honda, and Shiseido, to name a few.
In her role at dentsu, she leads the creation of integrated solutions that power experiences across the consumer journey. As a growth accelerator for brands, her team is focused on building solutions around Content, Commerce and Consultancy to help improve and optimize the brand experience.
Simren is a best-in-breed problem-solver by day, writer of fiction at night, and she thrives on unpacking marketing problems with innovative, nimble, and real solutions for brands across the country.
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