John Riccio

President, Merkle Asia Pacific

With more than 25 years’ experience leading major digital businesses and strategic programs, John Riccio is recognised as a specialist in helping clients transform the way they respond to market change and engage consumers. 

He is an expert at leveraging emerging technologies that support sustainable growth and scale, and he will play a critical role in leading the growth and evolution of Merkle APAC. He will continue in his existing role as CEO of Merkle’s ANZ region. 

Riccio has an extensive background leading customer experience consulting, most recently as experience consulting partner, APAC, for EY. Previously, he held partner positions at PwC in Australia and Asia, and at IBM in the United Kingdom.

John Riccio, President, Merkle Asia Pacific

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