President, Merkle EMEA and CEO, CRM LoB EMEA
Michael Komasinski is the regional president of Merkle in Europe, the Middle East and Africa (EMEA). He leads a business of $250M+ in net revenue with 2,200 employees across 20 offices in seven markets. During his two years leading the EMEA business it has had double digit organic growth and is considered an industry leader in the core offerings of performance media, CRM, analytics, and marketing technology. The business became eConsultancy’s 11th largest digital agency in 2018 with the highest growth rate of any agency in the top 100.
The EMEA agency has been recognised by The Drum, Campaign, Forrester, and partners like Adobe and Pega. Michael led the acquisition of several industry leading businesses including Aquila Insight, Divisadero, Oxyma, and Namics. He was recognised as one of Data IQ’s top 100 most influential people in data and is a regular panellist and speaker at industry and client events. Michael joined Merkle in 2015 as the Chief Operating Officer of Agency Services and moved to London in late 2016 to begin his transition into the regional leadership role.
Prior to Merkle, Michael held leadership roles at Razorfish, Schawk Retail Marketing, The Nielsen Company, and A.T. Kearney. He holds a BS from Vanderbilt University and an MBA from Indiana University's Kelley School of Business.