Chief Commercial Officer, dentsu UK&I
Steven is the President of Amplifi, the UK arm of dentsu's media investment division and is accountable for trading and investment across the whole of the dentsu group. Steven oversees all delivery and development of media buying and trading solutions across the company's 10 offices around the UK. He works closely with our partners to ensure that they get the best out of the dentsu relationship and is focussed on collaboration and innovation to ensure that dentsu is seen as the ‘agency partner of choice'.
Ballinger has worked at dentsu for about 20 years, beginning as a TV planner/buyer at Carat in 2002 and took on the role as managing director of commercial and trading at dentsu in 2016.