We make everything brands do easily shoppable
Commerce doesn’t start and end with purchase – it’s an all-encompassing value exchange with your customers. It’s both a component and a catalyst of long-term business transformation: everything digital will be ‘shoppable’ and all shopping experiences must be seamless and connected.
We help brands remove friction from the omnichannel B2B and B2C journey and mature the range and depth of their commerce capabilities so that they can deliver seamless, sustainable and rewarding shopping experiences to their customers.
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Dentsu acquires LiveArea to strengthen its commerce offering
Dentsu Group Inc. announced that it has entered an agreement to acquire LiveArea, a global customer experience and commerce agency. LiveArea will join Merkle, strengthening its expertise with technology platforms including Salesforce, Adobe and SAP to enable clients to deliver best-in-class differentiated and connected commerce experiences across the entire customer journey.
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Proud to be named a Strong Performer in The Forrester Wave™️: Commerce Services, Q1 2021
Dentsu is proud to be named a Strong Performer in The Forrester Wave™️: Commerce Services, Q1 2021. Specifically, the Forrester Wave™️ report recognizes dentsu for its end-to-end commerce journey capabilities, from media buying and social selling to commerce transactions to loyalty, as well as its commerce-strategy focus and agility.
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Total Commerce Playbook
Customers no longer ‘go shopping’ but are rather always shopping and commerce is a priority for absolutely every brand in any industry vertical. Our playbook delivers insights on how different industries are being revolutionized in the post-store era and provides a framework to extend the maturity of your brand’s commerce capabilities.
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Capabilities
Consumer Product Goods DTC
Consumer Product Goods (CPGs) are in a world where they are being squeezed from all sides. Tried and true distribution partners are now becoming competitors, manufactures are jumping channels to go...Dentsu Tracking
Brands need to know where their products are at any given time in any part of the transaction, from manufacturing to distribution, to end sales to customers. The power to track a single item from c...Accelerated Commerce
Now is the time for brands and retailers to offer digital solutions to customers in their time of need. Our accelerated commerce solutions provide brands with online selling capabilities in a matte...AI-Enabled Enterprise Technology Ecosystem
Our capabilities are underpinned by a flexible technology platform that allows for creative workflow management, versioning, asset management, monitoring, and data-driven analysis.
- Creative Intelligence
- Storage & Management
- Creative Tools
- Workflow Management
- Data, AI & Automation
- Content Delivery
Amazon Marketplace Consulting
Amazon is the modern store. Brands are faced with a do or die when it comes to having an Amazon strategy. Amazon’s Marketplace boasts the most customers in the space, but the company’s goals and br...Merkury Retail Solution
Consumer privacy and the death of the third-party cookie are changing the rules for digital and cross-channel marketing. Going forward, both marketers and publishers will begin with their first-par...Loyalty & Customer Lifetime Value Optimization
A loyal consumer is a brand’s greatest asset. Loyalty must be earned, first through a great product or service, and then through emotional bonding and personalized experiences.Subscriptions Quick Start
Powered by Salesforce and Ordergroove, this solution powers an end-to-end subscription, payment, tax and order management workflow.dentsu commerce team
Jon Reily
Global President & Chief Strategist
Anette Jaeger
Chief Strategy Officer EMEA
Patrick Deloy
Chief Growth & Strategy Officer APAC
Our latest news & insights
Total Commerce
The Total Commerce Playbook
Customers no longer ‘go shopping’ but are rather always shopping and commerce is a priority for absolutely every brand in any industry vertical. Our playbook delivers insights on how different indu...COVID-19's Effect on Media Consumption
Read insights from iProspect on how business leaders can quickly understand and act on some of the key trends at play in consumer behavior and the media landscape.Augmented Humanity: Isobar 2020 Trends Report
With contributions from Isobar’s 85 offices in 45 markets, this report is the third annual trends briefing providing global insights and inspiration from cultures and countries across the world.Our award-winning work
Serving up eCommerce for Zwilling
Zwilling needed a full-scale digital transformation. Isobar led the experience design, creative, implementation and optimization for a new digital strategy.Launching Adidas with Augmented Reality
Firstborn reinvented the product drop, replacing the static queue with an engaging brand experience that was designed for real NMD fans.Delivering personalized content for CMO.com readers
CMO.com is powered by products within Adobe Experience Cloud that work together seamlessly. We built the site on Adobe Experience Manager, which enables content authors to easily deliver personaliz...Thank you!
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