Our monthly webinar series features strategists across the network sharing the latest insights and advice on marketing, technology and digital transformation. View on-demand below.
The future of marketing
Building a Model for Black Audiences & Authentic Content
Dentsu collaborated with One Solution, an award-winning division of Urban One, to launch a first-of-its-kind audio series, More Than That with Gia Peppers. Created for Black audiences and produced ...Beyond the Tech: What Marketers Can Learn from CES
Innovations in consumer technology have implications far beyond hardware and software. Learn how technology is shaping consumers’ expectations and behaviors. Find out what lessons marketers can lea...Lessons from CMOs Prepared for the Future: October 22
The role of the Chief Marketing Officer is more difficult than ever: ‘business as usual’ is no longer an option and the future is clouded by uncertainty. Although no one could have predicted the pa...What's Next in the Evolution of Marketing?
The Next Normal virtual event leverages real-world insights from thought-leaders across multiple industry viewpoints. Sessions focused on providing perspective and actionable strategies on topics r...The Road To Recovery
As the economy faces levels of disruption not seen in a generation, marketers have to look past the immediate crisis to chart a path through the looming challenges. Learn what past downturns can te...Mattering to consumers in a distant world: what brands ca...
Hear from Dirk Herbert, Chief Strategy Officer, as we explore how the crisis is shaping consumer expectations of brands, and how brands can reach consumers as the crisis evolves.Building Meaningful Brand Relationships with Latinxs Cons...
Explore the multicultural landscape and how Latinxs are re-shaping the country in 2020.Commerce
"The Marketer’s Guide to Amazon:" March 9
Amazon is not just a retailer, but also a multi-faceted ecosystem that is rapidly evolving and expanding. Many brands rely on Amazon as a critical sales channel as well as a key publishing partner....Welcome to the 'Shoppable World': October 15
The unprecedented constraints to our lifestyle caused by the global pandemic created an overnight shift for a huge number of consumers, from buying in-person from brick and mortar retailers to adop...Consumer Product Goods in the DTC Age: September 17
How can CPGs create programs and opportunities to reach customers where they are and step above the noise, while keeping their many competitors at bay?Alexa, what is Sellwin Consulting?
Sellwin Consulting, a strategic consultancy that helps clients grow their brand through Amazon.Media
Legacy and Innovation Drive Growth at Netflix
As one of the longest tenured publishers in the OTT/CTV space, Netflix continues to dominate the share of SVOD subscribers in the US and across the globe. We will analyze how, despite the changes i...Traditional Media Making Big Bets with OTT Acquisitions
Our experts will discuss how the traditional media powerhouses such as ViacomCBS, NBCU and FOX have made some big bets on the future of their business through acquisitions of PlutoTV, Xumo, and Tub...Heated New Entries in Premium AVOD/SVOD
Consumers are craving new and more content, not just during primetime, as we move to an OnDemand World. We highlight 4 new premium AVOD/SVOD services, Quibi, Disney+, Peacock, HBO Max, that are cha...Breaking into Voice Technology
Hear from Mike Dobbs, SVP, Content Discovery at 360i as he sheds a light on voice technology and its rapid adoption in our industry.Marketing in the Attention Deficit Economy
Haley Paas, SVP, Head of Strategy & Insights, Carat discusses how brands can successfully balance purpose and business objectives to break through 2020.How Media Agencies Will Prevent Brand Extinction
Joern Solfrian, Chief Strategy Officer, Vizeum discusses how agencies have a unique opportunity today to use media as a means for converging purchase and engagement moments thereby creating end-to-...Identity
Speak To Me Like You Know Me
Identifying the customers that interact with your brand across channels is paramount, but how can you make sure that those insights are creating value for your brand? Experts from Merkle discuss wh...Taking Ownership of Customer Identity
Third-party cookies are depreciating. And to prepare for a world without cookies, 49% of marketers have spent more than 20% of their Q1 martech budget on identity solutions. Join us on August 13th ...CCPA Rewind: A Brand-Building Moment for Marketers
While it restricts brands’ ability to leverage cookies and 3rd party data, the enforcement of the CCPA is also affording a unique moment for marketers, giving them an opportunity to refresh their r...Data, Privacy, and Advertising: The Consumer Perspective
Explore how Data Privacy affects brands, platforms and advertising agencies from the consumer perspective.CXM
Video: Adobe Summit 2020
Ann Lewnes, CMO of Adobe, and Jacki Kelley, CEO of dentsu Americas, speak candidly about the impacts of the global pandemic on clients. Hear first-hand how Adobe transformed the Vegas U.S. Summit i...Enabling The Full Customer Experience
Matt Naeger, Chief Strategy Officer, Americas, Merkle discusses how to utilize people-based marketing and new data approaches that increase the level of personalization for your customers, so you c...Experiences with Purpose: How Brands Can Deliver More Mea...
Jory Edmunds, SVP, Strategy Officer, Isobar discusses how brands can stand out in what’s becoming a plastic beach of experiences in a digital ocean.Register for upcoming LiveTalks
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