Steam Whistle Brewing Appoints Carat Canada As New Media Agency of Record

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TORONTO, ON – March 26, 2019 – During a period of exponential growth for the company, Steam Whistle Brewing looked no further than Carat Canada when searching for a media agency that could support their business objectives. Part of the Dentsu Aegis Network, Carat Canada is an established industry leader in developing innovative media strategies for some of the most iconic Canadian and global brands.

“As one of Canada’s leading craft breweries, it’s important for us to partner with an agency that understands our business imperatives while also seamlessly integrating into our corporate culture as a true extension of our team,” said Tim McLaughlin VP of Marketing. “It was clear from the onset that they shared our vision for the brand while also being committed delivering innovative media strategies to engage our customers in new and creative ways.”

Carat Canada brings the full power of the Dentsu Aegis Network to its clients, pulling in expertise across brands while leveraging leading technologies platforms, global partnerships and industry knowledge to deliver a unique and integrated experience to every client.

“We’re so thrilled that Steam Whistle Brewing has selected Carat Canada to be part of this exciting chapter in the ongoing evolution of their business,” said Jeff Dack, CEO, Carat Canada. “We’re always looking to partner with likeminded clients that share our values and our commitment to pushing boundaries to deliver exceptional work. We’re looking forward to this new collaboration and to the exciting work that lies ahead.”

For more information on Carat Canada or the Dentsu Aegis Network please visit https://www.carat.com/ca/en or https://www.dentsuaegisnetwork.com/ca/en

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About Steam Whistle Brewing:
Steam Whistle Brewing remains true to the old-world method of brewing pilsner. Its Czech Brewmaster ensures each batch is crafted flawlessly following the Bavarian Purity Act of 1516 to craft a pilsner that is true to what pilsner should be: crisp, golden and well-balanced. One of Canada’s leading independent craft breweries, Steam Whistle is made with only four ingredients and no additives or preservatives. Steam Whistle’s Bohemian-style pilsner is characterized by a floral hoppy aroma, a sweet, full malty character that is balanced by a pleasant bitterness and a clean, crisp finish.

About Carat Canada
We are leaders in delivering digital and diversified media solutions as the #1 global media network. Carat recognizes that in today’s disruptive marketplace, the power and potential of media to deliver business value has never been greater. We partner with clients in 150 markets, with a talented global team of 10,000. In Canada, Carat is uniquely designed to identify business growth opportunities based on a deep understanding of analytics, consulting and diagnostics paired with strategy and expert specialist execution to deliver integrated solutions for brands we are fortunate enough to call partners. Carat’s offices are located in Toronto, Montreal, Calgary and Vancouver. https://www.carat.com/ca/en

About Dentsu Aegis Network Canada
Dentsu Aegis Network Canada Innovates the Way Brands Are Built for clients through best-in-class capabilities in media, digital, data and creative communications services. The network’s focus on the digital economy and the distinctive products and services are delivered through agencies Amnet, Amplifi, Carat, Cardinal Path, DentsuBos, dentsu X, GRIP, ICUC, iProspect, Isobar, John Brown Media, MKTG, The StoryLab and Vizeum. As one of the top ten global Dentsu Aegis markets, the Canadian team is headquartered in Toronto and serves clients through a national network of offices in Vancouver, Calgary, Montreal, Saint John and Halifax with nearly 1,500 dedicated specialists. www.dentsuaegisnetwork.ca

For further information contact:

David Gollom
Director, Communications
Dentsu Aegis Network
Tel: 416-473-6287
Email: david.gollom@dentsuaegis.com