Dentsu appoints Stefan Voss as Chief Client Officer for the DACH region
Dentsu has appointed Stefan Voss to the newly created position of Chief Client Officer. He is responsible for strategic customer management throughout the DACH region. His role focuses on integrated client consulting and leadership across dentsu's three business service lines - Media, Customer Experience Management (CXM) and Creative - managing expertise and integrated solutions from Media & Performance, Content & Creative and Marketing Technology to meet specific client requirements. As a member of the DACH Executive Board, he reports directly to CEO Ulrike Handel and collaborates closely with the regional client teams from all dentsu agencies on client development and business growth.
Stefan Voss brings more than 20 years of marketing & advertising experience as a consultant and entrepreneur. He has also worked in various management positions in a range of industries. Most recently, he was Digital Sales & Solution Lead DACH and Lead Marketing Services Central Europe at Cognizant Interactive. Prior to that, he was responsible for various data-driven marketing projects as Senior Manager Digital Marketing Transformation at Accenture Interactive. He has extensive knowledge of digital marketing strategy, organisation and implementation, and a proven track record with leading companies in digital transformation and the implementation of new business models – including at Axel Springer, ProSiebenSat.1 Media and Amazon.
“In his new position, Stefan will establish the necessary structures and processes at dentsu to be able to advise customers even better with all our services integrated across the different countries. His valuable experience in consulting, marketing, agencies and media and his in-depth understanding of customer needs make him the ideal person to carry out this new central hub function. I am proud that he has decided to join us," says Ulrike Handel, CEO dentsu Germany & DACH.
"Marketing is a highly complex field that has become increasingly integrated through the combination of relevant content, customer targeting, effective technology and trustworthy use of data. dentsu already covers these disciplines in its three service lines and has thus created a strong basis for offering integrative marketing solutions. The services provided by the dentsu agencies are impressive in their scope and depth. We are bundling these ever more closely in our integrated consultancy approach and I am very much looking forward to working with the individual client teams and agencies to add integrative value to our clients' businesses, and to developing the relationships with our clients as a result," comments Stefan Voss, Chief Client Officer dentsu DACH, on his new position.