Innovating to impact, on a global scale
Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative. Our network of global leadership brands allows us to offer deep expertise from teams that have been honing their craft for decades. But when we come together, we can drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.
Get to know more about the dentsu brands:
Carat is an award-winning media and content agency that uses its peerless understanding of the passions, motivations and behaviours of real people to bring brands and their customers together. Carat is privileged to work with some of the most eminent companies in the world.
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, businesses and society. Established in June 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in approximately 120 markets, to offer end-to-end solutions to clients globally.
iProspect, a dentsu company, is a global digital-first end to end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands including Sonos, Cox, LG, Hilton, Levi’s, Budweiser, Microsoft, and Procter & Gamble. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets.
Merkle powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated transformation and technology consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms, in categories such as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC.
dentsu X is an integrated agency network combining best-in-class communication and media planning services, content creation, technology, data and behavioural insights. In a saturated media market, dentsu X helps brands create memorable, personalised marketing solutions that meet rapidly changing consumer demands to deliver ‘Experience Beyond Exposure.’ Across the world dentsu X works hand in hand with clients’ other agencies, and tap into our vast landscape of innovators, from tech giants to upstart startups. In China, these clients include Nestle, Galderma, Tencent FiT, Sony Pictures, Walmart, Toyota, Hitachi, Mengniu, Polestar, Didi, Glico, Kao, Facebook, and Panasonic.
Tag is an end-to-end production company, making ideas land for every brand. We craft high quality and scalable content, driven by the latest technology. 50 years of omnichannel expertise and an experienced team with an inventive mindset make sure your big ideas resonate everywhere. Our technology platforms help you achieve more efficient, effective workflows, optimized by AI. With Tag, your brand speaks to people across the world, achieving global reach with local relevance. In short, we make it land.
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