To navigate a storm, you need a compass.

That's why we develop clear, actionable thought leadership that helps brands embrace the potential of disruption in the digital economy. 

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2024 Unlocking Multifaceted Wellness: China Focus

Dentsu Creative unveils the 2024 Unlocking Multifaceted Wellness: China Focus, delving into the evolving landscape of healthcare consumption in Chinese market and reimagining multifaceted ways to wellbeing.

This report marks dentsu’s 17th consecutive year of conducting the wellness survey. Building on the findings from “Wellness Trend Watch: General Health Observation” and “5 Archetypes of Wellness,” the latest release offers insights into the diverse mindset and behaviors of Chinese health-conscious consumers.

Discover an innovative strategy to drive successful marketing communication and business growth for brands. Download the full report from the dentsu website.

Click to download the full text

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