Inside Marketing

In partnership with Irish Times Media Solutions

Maxine Hands, General Manager at Vizeum Ireland, joins us to look at Media Planning and question whether the plethora of new metrics developed in the last decade has been a help or a hindrance.

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Inside Marketing is a Podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the world of media and marketing, with expert input from senior marketing personnel and thought leaders.

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