Sharon Amir
VP Brand
Sharon Amir is a senior marketing and brand leader with more than 20 years of experience helping leading Israeli brands grow and adapt in a changing media and communications landscape. As VP Brand at dentsu Israel, she leads strategic brand and marketing initiatives for major local and global organizations, driving brand growth, market positioning, and customer engagement.
Her experience spans telecommunications, insurance, consumer goods, defense, gaming, and technology, with expertise in brand strategy, integrated marketing, digital transformation, and media. Sharon has also supported Israeli brands in expanding their international presence, combining deep local market knowledge with a global business perspective.
Known for her people-first leadership style, Sharon is passionate about developing talent, fostering collaboration, and building high-performing teams. Prior to dentsu, she held senior marketing and communications roles at Cellcom and leading advertising agencies, leading brand and digital programs for some of Israel's most prominent companies.
