Abel Reis Appointed CEO of Dentsu Aegis Network Brazil & CEO Isobar Latin America

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Dentsu Aegis Network, the first truly global communications network for the digital age, today announces the appointment of Abel Reis, as the CEO Dentsu Aegis Network Brazil, reporting to Claudia Colaferro, President of Dentsu Aegis Network Latin America. Abel will also take on the additional role of CEO Isobar Latin America.

As one of the founders of AgênciaClick Isobar in 1999 , Abel has played a pivotal role in the evolution of the agency which was acquired by Aegis Media in 2008. Abel has more recently overseen the launch of Dentsu Aegis Network agencies iProspect and Amnet in Brazil, as well as the recent acquisition of NBS, one of Brazil’s leading independent full-service advertising agencies. 

"It is a huge honour to take on this exciting new challenge of leading the Dentsu Aegis Network in Brazil and continuing to develop Isobar across the whole of Latin America . With the confidence and support of the group leaders and our talented team in Brazil, I look forward to continuing our focus on driving innovation and the best business results for our clients." says Reis.

"Abel has always had a crystal clear vision of convergence and the power of digital to change people’s lives and our clients businesses. He has embodied the spirit of innovation in everything he does and has translated that into tremendous achievements made a significant contribution to the group over the last few years. Brasil is tremendously important to the future of our Group. The coming together with Dentsu and the recent acquisition of NBS, makes us a powerful, digitally centric, convergent Group in Brazil and Abel is the natural person to lead a great team into the future." said Nigel Morris, CEO Dentsu Aegis Network Americas & EMEA.

Claudia Colaferro, President of Dentsu Aegis Network Latin America, added, "Abel’s appointment is the natural next step, having built AgênciaClick Isobar into one of the most admired agencies in Brazil, and in the world. Abel has also been instrumental in the establishment and growth of iProspect and Amnet in recent years. He is a natural leader and in his new role, Abel will play a key part in the development Dentsu Aegis Network in Brazil as well as of Isobar Brand in the region."

In the role of CEO of Isobar Latin America, Abel will be responsible for the growth in the region as well of the establishment of Brazil as a hub for innovation and creativity within Isobar globally. "Abel’s pioneering experience and visionary character is key to further expanding our brand globally and strengthening the spirit of innovation that is in our DNA." concludes Jean Lin, Global CEO of Isobar.Dentsu Aegis Network has almost one thousand staff in Brazil across: Age Isobar, AgenciaClick Isobar, LOV, Amnet, Copernicus, Dentsu Brazil, iProspect and NBS. Isobar Latin America will be headquartered in Brazil.


For further information contact:

Louise Evans
Global Director of Communications
T: +44 7920 492400
E: louise.evans@dentsuaegis.com 

Marina Tunes
Communications Brazil
T: +55 11 37593611
E: marina.tunes@dentsuaegis.com 

Notes to Editors:
About Dentsu Aegis Network

As part of Dentsu Inc., Dentsu Aegis Network is the first truly global communications network for the digital age. Through its eight global network brands - Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, Posterscope and Vizeum and supported by its specialist/multi-market brands including Amnet, Amplifi, Data2Decisions, Mitchell Communications (PR), psLIVE and 360i - Dentsu Aegis Network aims to be the global network of choice for clients seeking best-in-class expertise and capabilities in brand, media and digital communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 110 countries worldwide with over 23,000 dedicated specialists.

About Isobar

Isobar is a global full service digital marketing agency, driven by the purpose to deliver borderless ideas enabled through technology, to transform businesses and brands. We have over 3,000 digital pioneers in 67 offices, across 40 markets worldwide. In 2013 Isobar won over 170 awards, including 18 Agency of the Year titles and we have won two consecutive, Asia-Pacific Agency Network of the Year Awards. Key clients include adidas, Coca-Cola, Disney, General Motors, Google, HBO, Kellogg and P&G. Isobar is part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc.