Nadya Kozlova
VP Performance
Nadya Kozlova is a growth and digital marketing leader with extensive experience developing and executing global marketing strategies for enterprise B2B and consumer brands. As VP Performance at dentsu Israel, she leads integrated media programs across international markets, helping clients achieve sustainable growth through data-driven, full-funnel marketing. Throughout her career at dentsu, Nadya has partnered with some of the world's leading enterprise organizations, overseeing international campaigns across the US, EMEA, and APAC. Her expertise spans the entire media ecosystem, including LinkedIn, Google, YouTube, Meta, X, Uber Ads, Connected TV (CTV), Out-of-Home (OOH), content syndication, and premium publisher partnerships such as Fortune, The Wall Street Journal, and TED. Known for combining strategic thinking with operational excellence, Nadya has built a reputation for turning complex business challenges into impactful marketing programs that deliver measurable results. She is particularly passionate about developing high-performing teams, fostering a culture of collaboration and continuous growth, and empowering people to do their best work. Before joining dentsu, Nadya held senior marketing leadership positions at global FMCG companies including PepsiCo and Danone, where she led brand growth, portfolio strategy, and transformation initiatives for market-leading brands. Today, Nadya brings together deep marketing expertise, strong commercial acumen, and a global perspective to help clients navigate the evolving media landscape and unlock new opportunities for growth. |