Jetstar logo


reduction in flight booking time


faster website compared to competitors


websites in 9 languages across 14 regions


Jetstar’s platform is one of Australia’s top five eCommerce sites, receiving 70 million visitors a year, and accounting for 80% of revenue, so it’s critical to ensure it is a great brand experience and that its infrastructure is stable.


The experience was designed around real consumer needs, learning from them in person and integrating the data.

This puts the customer at the heart of the experience.


We helped reinvent how Jetstar operates as a business – from booking through to check-in and in-flight. We rebuilt their eCommerce platform, keeping the customer at the heart of the experience, iteratively testing and rolling out 22 websites in 9 languages across 14 regions.

We also redeveloped Jetstar’s mobile boarding pass, smartphone app and chatbot prototype.


We are an award-winning media and content agency that uses its peerless understanding of the passions, motivations and behaviours of real people to bring brands and their customers together.  

Carat is privileged to work with some of the most eminent companies in the world. Carat’s Greek clients include AB Vassilopoulos (Ahold Delhaize), Athenian Brewery, Mondelez, Kellogg's, Mastercard, Aegean Airlines, Vodafone, etc. 

Find out more