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Canopy

Overview

Aligning Purpose

Unlocking Potential

Connect with us

Move beyond good intentions and build something extraordinary

Canopy is a collaborative, workshop-based program for sustainable business transformation. Employing dentsu’s signature creativity, it enables teams to visualize corporate value that cannot be gleaned from financial statements alone.

Contact us

Aligning Purpose

The format aligns purpose, strategies, activities, and business KPIs across a comprehensive map of stakeholder groups, including employees, nature, and society.

Unlocking Potential

With our multi-disciplinary team of sustainability, business and creative strategists, we provide a lens to drive a shift in thinking that unlocks the potential of organizational purpose. This is achieved through creative-led discussions with management, in-house workshops, and ideation sessions with subject matter experts across dentsu.

Reframe

Reframe

Surface business purpose in a reframed social context

Inspire

Inspire

  • Identify societal issues that impact the business
  • Ideate actions which consumer or customer behavior

Reimagine

Reimagine

  • Define the company’s new role in society
  • Set symbolic actions that drive a culture shift and signal commitment

Activate

Activate

Detail the implementation plan and put them into action with all stakeholders

Let's Connect

Connect your purpose with meaningful action, guided by our expertise in innovation, sustainability, and our deep understanding of people. Canopy will empower you to transform your business, creating a legacy that benefits your customers and the world.

Be part of the change

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Notwithstanding any actions or statements by the Dentsu Group globally or outside the U.S., it will continue to abide by all applicable laws and regulations in the U.S.

Any statements or actions that purport to relate to the Dentsu Group and are inconsistent with U.S. law or guidance should be interpreted as, and deemed, not applicable to the U.S.