iProspect brings 'Performance Mindset’ to TEG partnership, targeting accelerated growth

12 November 2025 – iProspect, a dentsu company, has been appointed the media agency of record for
Ticketek Entertainment Group (TEG), a global leader in Fan Experiences powered by digital, data and technology.

Following a competitive pitch process, iProspect will lead TEG's overarching media strategy and planning for its Promoter businesses through in-house agency Ovation amp. The agency will also work in close partnership with TEG’s in-house digital agency, Ovation Digital, applying their data, media and partnerships expertise to its expansive portfolio of brands and experiences. 

The partnership will apply iProspect’s performance mindset and dentsu’s innovation capabilities to amplify campaigns across TEG Live, TEG Sport, TEG Experiences, TEG Dainty, TEG Van Egmond, TEG MJR and SXSW Sydney, helping Fans around the world discover and experience more live events.

The Ticketek Entertainment Group partnership follows on from iProspect being named as media agency of record for Bounce. Both achievements follow iProspect’s recognition as one of Australia and New Zealand’s leading businesses in workplace policy and best practice for the second consecutive year, ranking 8th on the 2025 AFR BOSS Best Places to Work List in the media and marketing category. iProspect was also recognised with Gold at the Campaign Agency Awards for Workplace Culture at the end of 2024.

Globally, iProspect also ranks #12 in the 2025 RECMA Diagnostics Report, boasting the largest three-year gain in quali-share among ranked agencies – underscoring its commitment to delivering total customer experience for future-ready brands. iProspect works with clients including eBAY Australia, MYOB, Air New Zealand, William Grant & Sons, L’Oreal, Kathmandu and Kering.

For further information, please contact:

Miranda Ward
Senior Communications Manager 
Miranda.ward@dentsu.com