BWM Dentsu positions for growth with new leadership team

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BWM Dentsu has announced new leadership within its Melbourne branch as the business prepares for its next phase of growth.
BWM Dentsu Group CEO Paul Williams said, “As the Melbourne office enters its tenth year in business, it’s time to refresh and create new career opportunities for some of the key staff who have made BWM Dentsu one of the most respected creative forces in the Melbourne and Australian market.”
Key appointments: 

  • Belinda Murray has been promoted to Managing Director, BWM Dentsu, Melbourne. Belinda joined BWM Dentsu as an Account Director in 2008. 
  • Amy Hollier has been promoted to Executive Creative Director (ECD). Amy joined BWM Dentsu as a Creative Director in 2011. 
  • Phil van Bruchem has been promoted to Associate ECD. Phil has been with BWM Dentsu for 18 months as a Creative Director, creating work that has recently been recognised at D&AD, Cannes, One Show, AWARD, Adfest and the New York Festivals. 
  • Kimberley Milburn has been recruited from Target where she was Head of Go to Market to become BWM Dentsu Client Service Director and the Lead on the KMART account. 

Williams said, “For the partners of BWM Dentsu it is hugely satisfying to reward and develop staff, who have already played a major role in building our Melbourne business, with senior leadership roles,” 

“Belinda Murray is a seasoned professional who has managed the highs and lows of building an agency, led numerous successful pitches, and has run some of our biggest accounts. With Belinda, staff and clients know they are getting 150% passion, drive and determination, and we’re very pleased to offer Belinda the opportunity to put her own leadership stamp on BWM Dentsu Melbourne,” Williams said. 

“Amy Hollier has maintained a consistent high standard of creative integrity and leadership for six years on many clients including Kmart. She has a strong personal commitment to diversity in advertising and will bring a fresh perspective to the leadership of our client teams,” Williams said. 

"Phil has made a significant and ongoing contribution to our creative offering by helping lead a talented team of creatives across clients including Kmart,, Dr Oetker and Chadstone. His strong leadership and experience has been reflected in BWM's recent successes at high-profile award shows both here and overseas," 

“Kimberley Milburn joins us with a wealth of experience from both the client and agency side, running big retail businesses and building high performing teams. We are excited about the additional senior management perspective she brings to the Melbourne team,” 

“This is a very strong team that just works incredibly well together,” Williams said. 

Former Managing Director of BWM Dentsu, Mark Watkins, has resigned to pursue a new opportunity. Williams thanks Mark for his dedication during his four years in the role. 

“Mark has led a solid period of growth for BWM Dentsu in Melbourne and helped develop the talent that is now part of a generational change. The BWM Dentsu partners are grateful to Mark for his commitment to the brand during the four years he has worked with us,” 

“We would also like to thank and farewell Simon Bagnasco as Executive Creative Director. We wish him the very best in his next role,” Mr Williams said. 

The management transformation will ready the Melbourne business for increased work from Toyota, as the brand transitions its marketing operations to Melbourne in 2018, in addition to other opportunities with Melbourne-based brands across retail, apparel, consumer technology, health and financial services.