dentsu News: nib's new campaign via dentsu Creative
Leading health insurance brand nib has today launched its new brand campaign, repositioning itself as a total health partner for its members.
‘Potentially Amazing’, created by Dentsu Creative, is designed to accelerate nib’s corporate transformation from 'payer to partner’, meaning the ...
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iProspect appointed MYOB media agency of record
iProspect, a dentsu company, has been appointed by business management platform MYOB as SME media agency of record, applying a data-led approach to bring the latest in business management innovatio...
iProspect promotes Marcelle Gomez to National MD
iProspect, a dentsu company, has promoted NSW Managing Director Marcelle Gomez to a national role as the agency focuses on driving accelerated growth outcomes, with Ken Lam taking on the General Ma...
dentsu News: Superpowers Index
dentsu launches fourth annual Superpowers Index designed to uncover what drives competitive advantage in today’s B2B world
It’s easier to be an Olympic breakdancer than to win in business, suggest...
dentsu News: 'Discover The Voice'
iProspect has partnered with Rolling Stone Australia to introduce audiences to the Seven Network’s new lineup of international superstar coaches of the 2024 season of The Voice, through a content s...
dentsu News: Harvest Road Group X Carat WA
Carat Western Australia, a dentsu company, has been appointed to the Harvest Road Group, a family-owned West Australian integrated Cattle, Beef and Aquaculture business which houses highly regarded...
dentsu News: dentsu Queensland X Good Drinks Australia
dentsu Queensland has been appointed the agency of record for Good Drinks Australia, Australia’s #1 Independent Craft Brewer; the business behind Gage Roads, Single Fin, Matsos’, Rider, Coors and M...
iProspect Melbourne appoints new Senior Client Partner Role
iProspect, a dentsu company, has today announced the appointment of Patrick Doble as Senior Client Partner based in Melbourne, as the media agency focuses on accelerating growth for clients via a p...
Carat WA X Summit Homes Group
Carat Western Australia has secured a partnership with leading building renovating and developing company Summit Homes Group to handle media strategy, planning and buying services after a competiti...
Ad spend growth tracks ahead of the economy: Dentsu revis...
Global advertising spend is now forecast to grow by 5.0% in 2024 (vs. 3.3% in 2023) to reach $US754.4 billion, as spend prospects improve in the UK, Germany, US, Japan, and France.
Digital is...
dentsu Sports Analytics and Fonto launch SponsorshipBI
dentsu Sports Analytics and consumer data specialists Fonto announced the official Australian launch of SponsorshipBI, a revolutionary platform that measures a sponsorship’s true business impact. T...
iProspect reveals 2024 Level Up Committee cohort
iProspect, a dentsu company, has revealed the 2024 cohort of its Level Up Committee, a shadow executive leadership team.
The Level Up Committee, following a successful inaugural year, is an intern...
Tegel X dentsu Aotearoa: 'Free feels good'
Tegel is going free-range. As an iconic national favourite and New Zealand’s largest poultry provider, this is clucking big news. General Manager Marketing and Communications at Tegel Foods, Angela...
iProspect on 2024 AFR BOSS Best Places to Work
iProspect, a dentsu company, has been recognised as one of Australia and New Zealand’s best businesses in workplace policy and best practice, placing 10th on the 2024 AFR BOSS Best Places to Work L...
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