Dentsu ad spend report predicts continued growth through 2022 despite global economic turbulence

Dentsu ad spend report predicts continued growth through 2022 despite global economic turbulence
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  • Global advertising spend expected to grow by 8.7% in 2022
  • Total ad spend now expected to reach US$738.5 billion by end of this year
  • Forecasts indicate 2023 global advertising market to also increase by 5.4% to reach US$778.6 billion, followed by a further 5.1% increase in 2...
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