Transforming Business for What’s Next
In today's uncertain world, companies face challenges in...
- Looking at their business in a new way | Business Strategy
- Productizing innovative ideas | Products/Services
- Aligning business strategy to the company purpose | Brand
- Meeting and exceeding the customer expectations | Sales and Marketing
- Changing culture to drive transformation | Culture
- Harmonizing social responsibility and business priorities | Sustainability
Above all, they face challenges making the employee behavioral changes required to achieve a true transformation.
Preparing brands for the future with creative and technology-driven transformation
Dentsu’s Business Transformation (BX) practice supports brands and business on their journey to sustainable growth and prepares them for the world of tomorrow. BX brings together dentsu’s unique data and technology-driven creativity with management consulting rigour and human-centric design to achieve long-term transformation, with immediate tangible results.
As the world’s leading people-centered transformation partner, dentsu is supporting brands on their journey to adapt and remain competitive amid rapid changes in market dynamics, customer behaviour and employee experience.
Our 400-strong global community of business transformation experts are co-creating long-term growth strategies with some of the world’s most iconic brands across telco, financial services, FMCG and retail, helping them unlock untapped opportunities.
Our Capabilities
We are your Growth Transformation Partner, collaborating with you to solve your complex business challenges.
Our Strengths
Creativity
We use creativity in the entire process from identifying and reframing the challenges to designing and executing the strategy
Move People
We move people’s minds and make behavioral changes to drive transformation
Activate and Execute
We activate and execute the strategy by working with you from the beginning to the end, making transformation real
Our Approach
Our approach to problem solving starts with “Probing” to identify your core issues.
We then “Reframe” them to find new opportunities and enable solutions in a new light.
We help clients realize transformative growth through bespoke projects, acting as an end-to-end partner.
Business Transformation: Why Choose dentsu?
BX at dentsu operates with a core belief in the triple-bottom-line philosophy of Sanpo Yoshi: making decisions that benefit businesses, people, and society. This ethos drives our end-to-end growth strategies and guides our commitment to delivering sustainable and scalable solutions.
With integrated expertise in data, insights, customer experience and creativity, spanning dentsu’s network of six agencies (Merkle, iProspect, Carat, dentsu X and Dentsu Creative), BX is at the intersection of consulting and creative strategy, enabled by technology.
Our BX solutions are powered by:
- Market landscaping: evaluating the competitive landscape, market dynamics and consumer behaviour to identify opportunities for growth and innovation.
- Strategy consulting: identifying new paths to growth, pivoting business models and driving consumer-led innovation to create advantage, loyalty and value.
- Social good consulting: growing business and prosperous society simultaneously, leveraging networks to build alliances and create social value.
- Transformation consulting: designing, building, piloting and executing future-ready operating models and change management discipline that unlocks the power of culture and enables new growth.
Our Team
We have established a robust presence across key APAC markets, supported by a cohesive team of over 400+ consultants worldwide. Our global connectivity ensures seamless collaboration and comprehensive client support, delivering impactful solutions across diverse industries and regions.
