The Metaverse generation is Generation Live
A generation that routinely buys, sells, shares and explores their creativity in real-time within virtual worlds and out on the live streams. They expect fluidity, richness and intimacy in all their virtual interactions. Dentsu VI is our solution to help brands connect with this generation on the most intimate level. We help brands personify their values, beliefs and inject star power into a virtual being that is ready to show up live, in real time, on any channel. A ‘virtual identity’ enables consistent and true connections across the distributed frontiers of the Metaverse. The only question is, are you ready for this level of intimacy?
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live stream viewers in China
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consumers discover products on live streams
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expected size of live stream market by 2027
Dentsu VI is an end-to-end creative solution to help brands create their virtual identities for the Metaverse and beyond.
VI Creative Services
We have a suite of services to help brands identify the most powerful use cases for their virtual identities and design a custom branded virtual being.
VI Live Studio
Our offices are equipped with a real-time virtual production studio with motion capture and streaming capabilities set up specifically to bring your virtual being to life on popular streaming channels.
VI Creative Retainer
Get extended brand equity with your newly created Virtual Identity through our retained creative services where we help you plot out character growth and content plan around Metaverse related events throughout the year.
Meet Rumi, dentsu's newest metaverse star
Welcome to the Metaverse: dentsu’s very own virtual influencer stepped into our reality at Spikes Asia 2022. Catch her interview:
Metaverse Case Studies
Thought Leadership
Industry Insights