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新車音樂MV觀看數
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2020年上市首月預購訂單數
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較2019年同期成長之銷售量
Challenge
As the second season of Westworld came to an end, HBO wanted to give fans a reason to talk about the show, even when it wasn’t on air.
360i created The Maze, a fully immersive Amazon Alexa voice game that allowed fans to navigate Westworld using only their voice.
Solution
With 36 voice actors, 11,000 lines of script, 60 player-gernerated paths 32 ways to die and two hours of unique gameplay, The Maze is the most ambitious and immersive voice game created to date.
It was produced with the show’s creators and talent Jeffrey Wright and Angela Sarafyan.
Results
In the first week, over 10,000 fans tried to solve The Maze and the game generated over 500 million earned media impressions thanks to Easter eggs hidden in the game just for press.
The Maze pushes the boundaries for voice device content, bridging the gap between new technology and the oldest form of storytelling.
To play and explore Westworld for yourself, simply say “Alexa, open Westworld.”
人生地震
東和鋼鐵透過「人生地震（Lifequake）」將「耐震」從產品特性轉譯為「面對人生衝擊的韌性」。
這是我們的 LINEguage
面對競品崛起與使用率下滑，我們將 LINE 從「工具」重新定位為一種由台灣人共同形成的溝通文化：「LINEguage」。
台灣觀光品牌 3.0
為了在解封後重新啟動台灣觀光，我們從旅人「重體驗、輕目的地」的轉變出發，重塑品牌語言與系統。
我的卵子我做主
婦女新知基金會是一個不隸屬任何政黨的非營利組織，長期在台灣推動性別平等與女性賦權。基金會成立於 1970 至 80 年代，致力於促進女性在公共與私人生活中的權益。自 1982 年起，基金會在女性相關的法律與政策改革上取得多項重要進展。透過教育倡議與基層組織動員，基金會持續挑戰父權制度，推動女性領導力、職場性別平權、生殖權利，以及家庭法與司法正義。