Will Swayne

Global Practice President - Media & Integrated Solutions, dentsu

Will Swayne is the Global Practice President – Media & Integrated Solutions at dentsu, where he leads the company’s global media offering, while bringing together media, data, technology and creativity to drive client growth through dentsu's integrated capability offerings. 

Since joining dentsu in 2000, Will has held a number of senior leadership roles across Hong Kong, New York, and globally, including Managing Director of Carat USA and Global President of Carat. He has been instrumental in driving new business success, strengthening global client partnerships, and shaping dentsu’s media as a flywheel for growth strategy. 

Will has been recognised in Campaign’s “Most Powerful People in Advertising,” Adweek’s “Media All-Stars,” and The Internationalist’s “Agency Innovator,” and is a regular contributor to industry thought leadership on the future of media, the algorithmic era, and the role of integrated growth solutions in driving business performance. 

Will Swayne

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