安浦菲是电通安吉斯集团重要的媒体投资与战略创新部门。
安浦菲致力于帮助整个电通安吉斯集团挖掘和创造新的媒体投资机会，充分利用技术、洞察力和创造性思维，与客户、媒体和技术方通力合作，提升商业成果，实现了“Value for All”共赢的使命。
安浦菲是我们重要的媒体投资与战略创新部门，横跨五大业务领域:
媒体投资
我们的全球网络汇聚了投资与商业的专业人才，负责整个集团的媒体购买与投资管理。通过数据驱动的战略、非凡的洞察力和客户关系，我们在各大平台都可以提供极具市场竞争力的价格，为我们的客户创造最优投资回报和市场支出。
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全球媒体战略合作
全球媒体战略合作团队通过与全球大型媒体公司合作，为集团及其客户提供转型价值。我们的战略合作解锁优惠价格之外的商业潜力； 致力于通过共同努力创造市场领先的解决方案，迎接这个不断变化与颠覆的行业。通过一系列项目包括Craft Matters（有数据支持的创意）和The Attention Economy（变革媒体策划与购买的方式），我们将代理商、客户和合作伙伴紧密结合在一起，为整个集团带来规模创新的价值。
安纳特
安纳特是电通安吉斯集团旗下专业的程序化团队，拥有1,000多名技术、媒体和数据专家，融入电通安吉斯集团52个市场的所有代理商品牌。我们协同并创新地运用技术、运营和专业人才，不断改进程序化购买系统，满足不同客户个性化的需求。
我们的首要理念是让每一个展示都有价值，通过我们的Clean Supply倡议，我们致力于提供一个可追溯的、可靠的、干净的数字生态系统。此外，我们与电通安吉斯集团的自有大数据平台M1整合，提供更智慧的人群识别、信息传递和激活链路服务。
链接到安纳特：amnetgroup.com
故事实验室
故事实验室是电通安吉斯集团旗下的内容娱乐营销专业公司品牌，在全球21个市场运营，通过与国际一流的创作人和制片人合作，投资、开发和发行创新的娱乐形式、剧本和电影，为媒体和品牌带来受众人群。
链接到故事实验室：http://storylab.com/
商业化团队
在不断变化的媒体环境中，安浦菲商业团队负责通过媒体和内容投资，寻找和开发新的商业和战略机遇。通过连接客户、媒体和内容创造者，我们的专家网络提供超越常规的创新商业模式、平台和服务，引领行业创新价值。
BWM Dentsu: Project Revoice
Activating silent voices with a program to digitally clone ALS patients’ voices so they can keep communicating as themselves even after they can no longer physically speak.
Vizeum: GhanaPostGPS
Generating conversion for GhanaPostGPS through early engagement, awareness and measurable customer actions.
Isobar: Aeronaut
Driving engagement with William Patrick Corgan's new single through a blend of creativity and technology to create a world-first VR experience.
BC&F Dentsu: Heart Foundation
Everyone thinks they know what a heart attack looks like, but they’re almost always wrong. This campaign drew attention to the subtle warning signs and actually saved a life.
GoalKeepers17: Rallying around Global Goals
As part of the UN's Common Ground initiative, all of its members have committed to raise awareness of its Sustainable Development Goals amongst businesses and consumers.
DENTSU CREATIVE (Isobar) & Carat: Dis-Moi Elliot
Dis-Moi Elliot (translated as Tell Me, Elliot) was a campaign that aimed to reduce prejudice about autism through an innovative, interactive and experimental website.
360i: Change the Picture
The #ChangeThePicture campaign focused on changing the picture of male mental health.
Malaria No More: A movement to end malaria
The #MalariaMustDie campaign has been supported by a range of agencies both inside and outside the Dentsu Aegis Network with the end goal being to rally the public support for political action.
DENTSU CREATIVE (Isobar): General Motors
Driving transactions with Chevrolet through this immersive virtual showroom using spatial computing technology.
Fetch: Telegraph Media Group
Driving loyalty for The Telegraph with targeted app download campaigns and personalised re-engagement.
BWM Dentsu: Qantas
Activating new business in the USA by helping more Americans travel to Australia with Qantas, by giving them a free passport.
iProspect: Eurostar
Driving conversion by establishing Eurostar as Europe's most-loved travel experience, using market-leading data strategy that would enable us to create real connections effectively.
DENTSU CREATIVE (dentsuMB): Mothercare
#BodyProudMums took the bold step of smashing advertising and social media conventions. Instead, the reality of the postpartum body, in all its different glorious manifestations, is on display.
Dentsu Jayme Syfu: Dead Whale
With an increasing number of whales washing up on shores with plastics in their stomachs, this campaign aimed to raise awareness and increase public engagement with the cause.
HelloWorld: Royal Caribbean
Royal Caribbean wanted to drive awareness and buzz for their newest ship. HelloWorld launched an eight-month interactive engagement hub that rewarded exploration and incorporated regional activa...
Carat: Diageo
By launching the Smirnoff Equalizer in the run up to International Women’s Day, this Smirnoff and Spotify partnership enabled society to take one step closer towards achieving gender parity in m...
DENTSU CREATIVE (Isobar): Enterprise
Isobar helped Enterprise, a multi-billion dollar business, achieve double digit growth in sales through its web channels and used digital to accelerate expansion into 25+ countries.
iProspect: Eurostar
Generating conversion for Eurostar by building a system to automate the media buying process for digital performance media.
Carat: Arla
Activating positive sales and trust in Arla's product by using media channels to emotional and engage the audience.
DENTSU CREATIVE (Isobar): Nett
Engaging a young audience by breaking the taboo of talking about first periods.