Consumer Vision 2035

Dentsu Consumer Vision 2035
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We spoke with 30,000 consumers and 20 experts to identify the 4 forces reshaping technology, culture, consumers & future proofing brands in the next 10+ years. To succeed in the 2030s, brands will need pivot from insight to foresight and present consumers with emotive and instinctive solutions that will dictate not only whether they prefer a brand but also if a brand even crosses their radar in an AI-filtered and culturally reshaped reality.

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