We believe in the meaningful progress that our agencies can deliver for our clients

Our agencies and people are the elite in their field. And each is part of a global team designed to mobilise according to your unique needs, for truly integrated solutions.

Carat is an award-winning media and content agency that uses its peerless understanding of the passions, motivations and behaviours of real people to bring brands and their customers together. Carat is privileged to work with some of the most eminent companies in the world.

Find out more

iProspect is a global digital-first end to end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands including Sonos, Cox, LG, Hilton, Levi’s, Budweiser, Microsoft, and Procter & Gamble. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets.

Find out more

dentsuACHTUNG! is a global creative agency delivering idea-led brand transformation at scale. This new entity brings together Dentsu and ACHTUNG! to form a world-class creative powerhouse that now spans 33 locations in 24 markets. dentsuACHTUNG delivers creative expertise and innovative global solutions for clients, applying big platform thinking to bring ideas to life and deliver world-class creative solutions to meet consumer touchpoints and work across geographies, cultures, and channels. It gives us great pride to work with the world’s most iconic companies, including Ajinomoto, American Express, Asahi Breweries, Canon, Disney, Hershey, Kao, Marriott, Shiseido, Subway, The Coca-Cola Company, Toyota, and United Airlines.


Find out more

Merkle is a global performance marketing agency with a 32-year track record of helping the best brands in the world create personalised experiences at every stage of the customer life cycle. Some of their esteemed brand relationships include Citibank, EmblemHealth, Dell, AARP, AT&T, Target, L’Oreal, Universal Orlando Resorts and the American Cancer Society.  

Find out more

dentsu X is an integrated agency network combining best-in-class communication and media planning services, content creation, technology, data and behavioural insights. In a saturated media market, dentsu X helps brands create memorable, personalised marketing solutions that meet rapidly changing consumer demands to deliver ‘Experience Beyond Exposure.’ Across the world dentsu X works hand in hand with clients’ other agencies, and tap into our vast landscape of innovators, from tech giants to upstart startups. These clients include Jaguar Land Rover, LVMH, Kao Corporation and Netflix.

Find out more

Our latest thinking

Report

Global Ad Spend Forecasts July 2022

Advertising investment is forecast to grow by 8.7% globally in 2022, according to the latest dentsu Global Ad Spend Forecast report. The twice-yearly report which combines data from close to 60 mar...
Report

Gamified Commerce

Gamified Commerce   It’s time for brands to play  With the rise of platform-based economy and new behaviours driven by the next generation, Gamified Commerce will be an essential component of brand...
Report

Shopper DNA : The Future of Retail

As the world adapts to life in the new normal, it is time to go back to the future. In the dentsu Consumer Vision 2030, we recognised four overarching themes that will influence consumer behaviour ...
Report

The Rise of Sustainable Media

Given the speed and severity at which this climate emergency is impacting the planet, and its potential to transform industries, and create new markets, there is no time to be complacent. It is imp...
Report

2022 Media Trends: Reimagine Next

The world is recovering from the pandemic and adapting to new ways of life, both in changed habits and behaviours, but also new rules for businesses to navigate to continue to prosper.  Necessity i...
Report

2022 Creative Trends: New Worlds Order

The 'New Worlds Order’ theme reflects a profound shift away from traditional centres of commerce, community and connection. Some talk of the Great Resignation, others about the possibility of anoth...