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Dentsu Canada recognized as a 2023 Toronto Top Employer

“We believe in using modern creativity and marketing practices in ways that add to our culture, improve society and can lead to inventing a better future.”

Read all about it

The chatter...

Media in Canada: Media executives react to Bill C-18 agre...

Executives express cautious optimism about the deal reached between Google and the federal government.

LBB: Why Dentsu Canada Is Embracing the Call for True Ind...

VP of diversity, equity and inclusion, Marème Touré, discusses the launch of the agency’s Reconciliation Action Plan, and why it’s crucial to not rush a process like this

Strategy: Kraft gets to the bottom of peanut butter jars

Carat client, Kraft, is making leftover scraps scannable in new AI-driven Skip promo.

Media in Canada: Billings growth projected for Canada’s t...

Carat ranks amongst the top in billings growth for Canada’s major media agency networks.

Strategy: The dual benefits of global reach and local touch

Dentsu Health Canada brings brands domestic expertise, international intel and resources.

CMA Awards: Dentsu Creative wins big with F#cking Old

Taking home a total of 11 awards for F#cking Old, Inflation Cookbook and GM LIVE

ADCC Awards: Dentsu Creative recognized amongst Canada's ...

Dentsu Creative take home 3 Gold

LBBOnline: Certified Service's Winter Campaign Brings Joy...

Dentsu Creative launches TikTok winter tire campaign for Chevrolet, Buick, and GMC Certified Service.

The Pivot Podcast: Supporting Local Media

It's more important than ever to really consider what kind of world we are creating, and how we are supporting Canadian owned and operated media, especially local news.

The Message: GM Certified Service dances onto TikTok

Dentsu Creative ECD, Ryan Egan gives a behind the scenes look at the made for TikTok campaign. 

IT World: Dentsu releases 2024 media trends report

Now in its 14th year, this report highlights key trends that Dentsu expects will shape tech in 2024. 

Punk CX: When we talk about attention, we're actually tal...

Walter Flaat talks about what brands should be doing in order to be able to deliver a more thoughtful, empathetic and inclusive experience.

CMA: Dentsu Canada's commitment towards Indigenous Reconc...

We want to be champions for a corporate Canada that recognizes and values First Nations, Inuit and Métis histories, cultures and knowledges.

Media in Canada: Dentsu’s 2024 Media Trends Report focuse...

Sarah Thompson gives MiC a Canadian hot take on the agency's annual global rundown of what to expect in the year ahead.

Strategy: Dentsu, Angry Butterfly win Strategy Awards Gra...

Dentsu Creative turns heads at the 2023 Strategy Awards nabbing 4 Gold and 1 Grand Prix

Media in Canada: Carat, OMD and UM top COMvergence rankin...

Dentsu topped the list of media networks, thanks in part to Carat’s win of the Telus Mobile business.

National Post: How marketers can reach Gen Z parents: Emp...

Dentsu Canada and The Culture Bureau help brands Gen Z parents: 'They want to be seen. They don’t want to be sold to'

The Globe & Mail: How can I convince my company parental ...

Dentsu Canada's Chief People Officer, Carolyn Meacher chimes in.

Media in Canada: 2023 Media Leader of the Year nominee, S...

Thompson is launching new planning tools, building out a leadership team and improving employee engagement scores.

Media in Canada: Dentsu launches generative AI tool for p...

The new platform saves time and money for paid search practitioners while also assisting with ad copy development.

National Post: Dentsu CEO extols the ‘power of compassion...

First in a series of National Post conversations with leaders of Canada’s largest media agencies on where the business is going next

Media in Canada: The value of local media from the perspe...

Sarah Thompson on why local media is important for marketing investments and the industry's transformation.

Strategy: Dentsu Creative makes a wave of appointments

An ECD team and new chief client officer are among the hires and promotions made across departments.

IT World Canada: The Attention Economy with Walter Flaat

In the age of dwindling consumer attention, how can marketers cope?

Radio-Canada: L’intelligence artificielle au secours du g...

ChatGBT, un robot conversationnel doté d’une intelligence artificielle fait aussi des  services qui nous promettent d’économiser en alimentation. 

LBBOnline: Cannes Contenders: Dentsu’s 9 Picks

Dentsu tells LBB about the pieces it hopes will deliver a Cannes Lion, from across the network

Media in Canada: Dentsu Media adds Lina Alles and Paul Re...

Alles joins Amplifi to continue evolving its trading capabilities, while Reilly will head up Carat's recently won Telus account.

Media in Canada: Ad growth may be better than expected: D...

The company's latest forecast also suggests digital spending will slow down in the coming years.

Media in Canada: Why ‘right time, right message’ is not e...

Dentsu's latest examination of the "attention economy" finds there needs to be more consideration of humanity to truly drive awareness.

LBBOnline: 5 minutes with…. Jordan Doucette

The Dentsu Creative Canada CCO on supporting other women to get to the top, advice she would have given her past self, and why

Grenier aux Nouvelles: Jems, c'est pour tout le monde

Parlons sexe, mais cette fois-ci, c’est avec vos grands-parents. 

LBBOnline: SkipTheDishes Launches AI-Powered Grocery Shop...

The campaign was created and produced by Dentsu Creative and aims to provide Canadians with options that are equal parts healthy and affordable

Grenier aux Nouvelles: Femme inspirante: Dimitra Georgakis

Le travail d’équipe m’allume. J’aime échanger, cocréer, le questionnement et la victoire en équipe; il n’y a rien de meilleur!

The Message: IKEA recreates beloved spot for TikTok debut

IKEA Canada has a stated goal of becoming a circular business by 2030, an idea that apparently extends to its advertising.

Strategy: Armstrong will let you unlock a year’s worth of...

The brand's new promotion is looking to drive excitement for its new shredded cheese product that includes real bacon.

HR Reporter: Racism, sexism 'rampant' at work: Study

'This has a direct impact on retention, recruitment, productivity'

The Message: RBC delivers an emotional welcome to new Can...

“New can feel like home,” an ad campaign that introduces new Canadians to RBC’s “Newcomer Advantage.”

LBBOnline: Why Subway Designed a Fanny Pack

Dentsu Canada’s Jordan Doucette and Subway Canada’s Lisa Mazurkewich on expanding the ‘Yesway’ platform

Strategy: Shortlist announced for 2023 Strategy Awards

Dentsu Creative among the year's best strategic planning work

The Message: Subway makes a footlong fashion statement

Subway this week launched “Footlong Fanny Packs” to mark National Sandwich Month.

Contagious: Canadian food delivery service uses data to m...

Inflation Cookbok, an innovative grocery shopping tool — from SkipTheDishes and Dentsu Creative Canada — recommends recipes based on ingredient price drops, to help Canadians source affordable and ...

LBBOnline: RBC Celebrates the Courage of Starting a New Life

Dentsu Creative campaign supports newcomers embracing a new start in Canada

Pharmacy Times: The Not So New Role of Pharmacists

dentsu Health: Pharmacists are critically important in care delivery