Laura Maclean
President, Carat Canada
Laura Maclean is President of Carat Canada and a people-first leader who believes the best work happens when people feel empowered, supported, and free to bring their authentic selves to work. Known for her empathy, resilience, and collaborative approach, Laura is passionate about building high-performing teams, creating cultures where people can thrive, and helping others unlock their full potential.
With more than 20 years of experience in media and marketing, Laura has helped some of Canada's most recognizable brands navigate transformation, accelerate growth, and adapt to an increasingly complex marketplace. Her experience spans media strategy, business transformation, client leadership, and organizational growth, with a relentless focus on delivering meaningful business outcomes.
Laura returned to Carat in 2026 after five years at Publicis, a move that felt like a full-circle moment. Originally from the UK, she joined Carat's Detroit office in 2012 before relocating to Toronto in 2014, where she led the General Motors business and contributed to many of the agency's most significant client partnerships and new business wins, including Kraft Heinz, Pandora, and Subway. Returning to the agency after several years away has given her a unique perspective on Carat's evolution and an even greater appreciation for its ambition, talent, and culture.
Today, Laura is focused on helping shape Carat's next chapter, strengthening client partnerships, developing future leaders, and ensuring the agency continues to create meaningful impact for both its people and its clients.Her industry achievements include a Cannes Lions Gold award and recognition on Mediaweek UK's 30 Under 30 list.