Dentsu Pioneers Responsible AI as First Global Marketing Group to Join EU AI Pact
Dentsu has become the first global marketing and advertising holding company to sign the EU AI Pact, a voluntary initiative led by the European Commission to promote responsible AI practices ahead of the EU AI Act’s full implementation. This landmark move underscores dentsu’s leadership...
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iProspect appoints new Global Integrated Client Lead for ...
iProspect, a dentsu company, announces the appointment of Maurits van der Vegt as Global Integrated Client Lead for BMW. In this role, Maurits will be responsible for the end-to-end service delive...
Consumer Vision 2035
Consumer and brand relationship: the most important trends up to 2035
dentsu publishes the Consumer Vision 2035 ‘The Era of the Insight to Foresight Pivot’. Following the first edition in 2021, t...
Globale Werbeausgaben steigen
Dentsu veröffentlicht seinen Ad Spend Report und gibt einen Ausblick zur Entwicklung der Netto-Werbeinvestitionen für 2024. Die halbjährlich erscheinende Studie basiert auf Daten aus 56 Märkten in ...
Dentsu Health Expands in EMEA to Deliver Localized Health...
Dentsu announced today the expansion of dentsu health in EMEA to continue its commitment of unlocking opportunities for growth and good for clients across the entire healthcare ecosystem with the a...
220 Creatives at 8 Locations
Dentsu Creative strengthens its presence in the DACH region - Dentsu Creative today announced the expansion of its team in the DACH region. Following the successful acquisition of RCKT in August la...
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