We partner with businesses to power progressive brand experiences that inspire people, grow businesses, and deliver transformative outcomes. 

The world of B2B is constantly evolving and the need to navigate its new challenges is creating more opportunities for B2B organisations than ever before.

That’s why we’re here – over 900 B2B specialists across the globe. A specialist, award-winning agency within dentsu that can help you take on these challenges and create that vital competitive advantage. Fuelled by unique world-leading insight into B2B decision-drivers, our integrated view helps clients deliver connected digital B2B brand experiences that drive growth.  

Visit the Merkle B2B website

What makes us different

Total integration

We’re creating the complete B2B package – fuelled by insight, driven by creativity and a hunger for innovation.  

Operating sytem

Our modular operating system helps us pinpoint strategic opportunities across different audiences, media, businesses, partners & stakeholders, and data & tech. 

Unique insight

Our proprietary Superpowers Index tracks B2B decision-drivers across 6,500+ B2B brand experiences, highlighting opportunities across Manufacturing, Technology, Professional Service and Financial Services. 

What we do


Make smarter decisions driven by best-in-class research and insights


Create globally-recognised B2B brands with our award-winning creative teams. 


Harness knowledge to build digitally-focussed, connected paid media journeys. 

Experience & commerce

Deliver an end-to-end brand experience, from strategy through to execution. 

Data & technology

Unleash the power of data and technology to create world-class customer experiences.


Leverage technology to scale and reach the right people with hyper-relevant experiences.