To navigate a storm, you need a compass.

Clear, actionable thought leadership that helps brands embrace the potential of disruption in marketing communications. Discover some of the best thinking from across our network.

Gamified Commerce: It’s time for brands to play

With the rise of platform-based economy and new behaviors driven by the next generation, Gamified Commerce will be an essential component of brand growth. iProspect examines 5 of the most pressing key trends shaping Gamified Commerce and identify how can brands unlock its growth potential today.  

Gamify your brand

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