To navigate a storm, you need a compass.

Clear, actionable thought leadership that helps brands embrace the potential of disruption in marketing communications. Discover some of the best thinking from across our network.

Dentsu @Cannes: Five biggest themes

We condensed the panels, discussions, and creative work into five major themes, exploring how they are changing media, and identifying the most important takeaways for brands. 

Five major themes and takeaways:

  • Putting value on attention
  • Investing in diversity
  • Creative effectiveness
  • Force for good
  • What’s next?
Download your copy

Carat Emotional Intelligence 2022 report

In 2020, Carat released a proprietary research report revealing the world's most emotionally intelligent brands. In 2022, we extended our scope to 15,000 people across 15 markets to ask about their...

iProspect Future Focus 2022 report

iProspect unveils Future Focus 2022 report, where marketers are invited to explore the new intersections of media through three mega trends; The Next Normal, Empathy and Responsibility, and Persona...

dentsu X Ahead 2022 - The return to Why

Intelligent Creativity, Crypto, NFTs, Cancel Culture and the plant-based boom are key things to learn from "AHEAD 2022: THE RETURN TO WHY' study. It is an exploration into the motivation and ration...

Gamified Commerce: It’s time for brands to play

With the rise of platform-based economy and new behaviors driven by the next generation, Gamified Commerce will be an essential component of brand growth. iProspect examines 5 of the most pressing ...

Creative trends from dentsu to 2022

This year’s annual dentsu creative trends report explores how virtual worlds and a climate in crisis are redefining culture, commerce and community from the ground up. Five key themes and supportin...

Media trends 2022 from dentsu

The 2022 Media Trends - Reimagining Next is a guide for marketers, in which we identify and explore the biggest media trends to watch out for in the coming year. This is the first time we have coll...

Discover our work

See all of our work