What is Social Impact?

Society is facing some of its greatest challenges. Climate change, biodiversity and inequality are causing widespread disruption. Business and brands are under pressure to respond and citizens are calling for change. As a global leader in media and digital communications, we understand the power we have to influence the way that people think, feel and act. We are not simply spectators. 

We have an opportunity, a responsibility and the privilege, to guide our people, clients and society through this disruption. We can fuse data, technology and creativity in a way that helps create lasting good and a brighter, more sustainable future for everyone.  

This purpose sits at the heart of our business strategy and culture. And as a global organisation of 46,000 passionate people, we have the creativity, skills and potential to make this happen. It starts with insight and ideas, and a vision of a better future. Together we can inspire people everywhere towards a new way of living. Our Social Impact strategy sets out the areas in which we can make the biggest difference.

Marketing a Better Future

Sustainability is overwhelmingly driving consumer choice, and as the urgency to act intensifies, expanding the role of marketing to become more transformational will become a prerequisite for sustainability innovation in Asia Pacific.

See report

Social Impact: Getting to Zero Net

What you need to know about dentsu’s Net Zero target

Read More

Our Social Impact strategy


An online sustainability scoring platform. In 2022 we were awarded a 'Gold' rating

Link to EcoVadis

Dentsu INC integrated report 2022

See 2022's report here

Link to Dentsu INC integrated report 2022

Environmental policy

Based on ISO14002 principles and updated manually

Link to Environmental policy


A globally endorsed environmental disclosure system on which we're rated B

Link to CDP

Dow Jones Sustainability Indices

We've been listed on the DSJI since 2016

Link to Dow Jones Sustainability Indices

2021 Annual Social Impact Report

See 2021's report here

Link to 2021 Annual Social Impact Report