Agency: dentsu health | Market: US
We worked with the Ad Council in the US on a national communications effort to increase confidence in vaccination against COVID-19. Special attention was given to developing content tailored to reach and resonate with the Black and Hispanic communities, in light of systemic inequities that contribute to mistrust of vaccines among communities of colour.
Our integrated health practice, dentsu health, worked pro bono on the campaign to develop consumer insights and a national media strategy, informing creative development and providing a comprehensive placement framework for the creative assets.
Foot Locker
Foot Locker is always looking for new ways to innovate and improve the shopping experience for its customers. As a result, the brand asked dentsu gaming to integrate a new augmented reality feat...
U.S. Pharmaceutical Manufacturer
From a diagnostic and descriptive analysis approach, the solution evolved into a robust advanced analytics omnichannel measurement framework that was proactive and prescriptive in nature.
DENTSU CREATIVE China: KFC Re:Store
KFC is the largest and most successful restaurant brand in China. Launched in 1987, the brand has grown to encompass over 9,000 stores in 1,600 cities. A steady stream of innovation has kept the...
Suraksha Ka Teeka
As per the Global Fund 2020-22 Report, Malaria is one of the major public health problems in India. With children 5 times more vulnerable to this disease, their cases were witnessing a sudden ou...