Bulgaria hosted over 600 professionals at the first Dentsu Digital Camp premier event last week

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17 February 2017, Sofia: Over 600 people from the media industry in Bulgaria and the Balkan region including regional and local advertisers, media owners and technology companies had attended the first Dentsu Digital Camp event in Bulgaria. The conference succeeded to bring immense social and educational benefits to its attendees, speakers and sponsors alike and was proudly labelled the premier event for the advertising industry in Bulgaria by all participants.

Dentsu Digital Camp aims to act as a knowledge platform, helping industry leaders to discover new solutions, share experiences and get inspired. The event was built as a unique partnership between businesses, creative minds, media and technology in the communication world of tomorrow. 

The 1st Digital Camp "Winning in the Digital Economy" was the first local event to combine topics such as multiscreen advertising, multichannel experiences, new media models, innovations and disruptive consumer trends. It merged a cutting-edge conference, with an exhibition space for innovative brands and companies and a variety of C-level networking opportunities.

The A-list selection of speakers among which Jane Lin-Baden, CEO, Isobar APAC & Isobar China Group, Kei Shimada, Global Director of Innovation and Business Development, Dentsu Inc., Frank Krikhaar, Global Corporate Social Responsibility Director, Dentsu Aegis Network, Dorota Bigo, Sales Manager, DoubleClick CEE, Google, Bartosz Malinowski, Vice President CEE & MENA, Adform etc. was much appreciated by the attendees and succeeded to keep their attention till the very end combining topics such as multiscreen advertising, multichannel experiences, new media models, innovations and disruptive consumer trends. 

“I’m really, really proud of the way we stated from the very first edition of this event that Dentsu Digital Camp is a knowledge platform that you should not miss in any way. As one of our participants stated – this conference just sharpened my saw with new ideas and new approaches that will make me cut twice more efficient any challenging tree on my way” Maria Grachnova, CEO Bulgaria, Romania and Adriatics, Dentsu Aegis Network said. “I would personally like to thank each and every one of our dedicated speakers – as they were the one that made this magic happened”, she added.

You can see the whole story of the first Dentsu Digital Camp in pictures right here.


For further information contact:

Rumiana Yakimova
Corporate Communications
Dentsu Aegis Network
26-30 Bacho Kiro Str.
2nd floor
Sofia 1000
T: +359 (2) 981 99 17
E: rumiana.yakimova@dentsuaegis.com

About Dentsu Aegis Network

Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with more than 40,000 dedicated specialists.