0
media partner
0
Almost 0 HUF spent
0
social media impression
0
total reach including TV, outdoor, PR, online and radio channels
Challenge
During the pandemic, there was a huge dog adoption boom, but in 2022, the number of abandoned pets significantly increased in Hungary.
Solution
The Hungarian word for adoption is 'örökbefogad,' which translates to 'adopt forever.' To remind people of its meaning, we've recalled the most iconic dog owners in Hungarian history.
Impact
Our campaign highlights the joy of having a dog and its lasting impact. It has greatly increased adoption interest at Take Me Home Foundation, all without spending a dime.
Our partners
Our campaign has gained immense support from various partners who share our commitment to this worthy cause. A heartfelt thank you goes out to all our supporters for their generous cooperation.
“After visiting museums, libraries, and bookshops, we discovered the stories that brought our creative concept to life. We’ve created a campaign that showcases the joy of having a dog throughout 100+ years of history.”Tímea Maróti, Senior Copywriter
Dogs Are Forever
Hungarian icons and their dogs remind people of the lasting joy of adopting
Boosting efficiency using Design Sprint
Planorama
Global digital consolidation and relaunch
MTU/Rolls-Royce Power Systems
Increasing engagement with digital banking
Erste Bank
Strategic design for digital customer care
Transforming digital customer interactions by designing a new customer portal for a major public utilities provider
Unified Customer Messaging
Telekom
Merkle: Magpie a 100% AI-Driven Multi-Channel Marketing C...
Vigyél Haza Foundation - 1% Campaign
Golden Effie award in category „Social Purpose Campaigns”
BelVita bus stop branding for Mondelez
Unique OOH solution to demonstrate product benefit
IKEA - Interactive citylight
A uniqe solution to demonstrate IKEA’s environmentally friendly products
Granny Erzsi’s „bejgli” chatbot for Vénusz
„The best digital tool in 2018 in Hungary” (DMBP)
D&G Light Blue OOH campaign
In today’s rushing world OOH cannot catch everyone’s attention. Hence we go for that attention on mobile platform, too.
OMV - Infotainment videos
MaxxMotion Vlog of Gábor Wéber
Burger King – Home made skinned potato launch campaign
How do you introduce a „home made” food with a digital campaign for a fast food brand? By getting the support of a granny.
Provident Content Marketing Strategy
How to boost organic traffic to a financial services website with content marketing tools?
Aeronaut
Driving engagement with William Patrick Corgan's new single through a blend of creativity and technology to create a world-first VR experience.
GoalKeepers17: Rallying around Global Goals
As part of the UN's Common Ground initiative, all of its members have committed to raise awareness of its Sustainable Development Goals amongst businesses and consumers.
Malaria No More: A movement to end malaria
The #MalariaMustDie campaign has been supported by a range of agencies both inside and outside the Dentsu Aegis Network with the end goal being to rally the public support for political action.
Isobar & Carat: Dis-Moi Elliot
Dis-Moi Elliot (translated as Tell Me, Elliot) was a campaign that aimed to reduce prejudice about autism through an innovative, interactive and experimental website.
iProspect: Eurostar
Driving conversion by establishing Eurostar as Europe's most-loved travel experience, using market-leading data strategy that would enable us to create real connections effectively.