Sustainability Accelerator | Dentsu International
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dentsu good

Purpose

Growth from good

Our capabilities

Our Partners

Positive change is our purpose

As a sustainability accelerator, we embark on a journey to bring out the best in change maker brands, woven cities, and societal causes. 

When belief meets behavior, a kinder connectivity is formed. Strong, clear methods for circular design enables our equitable solutions. We create ideas for the future. 

We drive positive change through innovation that helps people create the future they want to live in. Our work moves across culture, content and policy.

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Kindness at the center

Our theory of change embraces humanity. In this bespoke approach, each partner across the open ecosystem helps us towards a truly interconnected society. A virtuous cycle of community, learning and craft. 

Our capabilities

Culture

Culture

  • Sociocultural Strategy 
  • Brand Trust Mapping 
  • Innovation Sprints  
  • Experience Design + R&D 
  • Narrative Education 
  • Multicultural Marketing 

Content

Content

  • Original Content 
  • Story Development 
  • Masterbranding 
  • Product Design 
  • Prototyping & Materials 
  • Ethical, Conscious Media Investment 

Policy

Policy

  • Climate & Carbon  
  • Social ROI 
  • Corp Philanthropy 
  • Investor Relations 
  • Human-Interest Lobbying 
  • Data Privacy 
  • Lifecycle & Sustainability 

Partnerships

Partnerships

  • Educational Institutions 
  • Federal & State Government 
  • Industry Alliances 
  • Non-Profits / Charities 
  • NGOs / Relief Orgs 
  • Community Groups 
  • Influencers & Ambassadors 

Culture

Driving cultural fluency, we help our partners reflect their brand character by crafting invitations that meet the moment. We identify signifiers of the wave to embrace inclusivity and empathy to our partners in a voice that is, at once, intersectional and authentic.
 

Content

The apex of storytelling is the juncture of power, style, craft, and medium. In entertainment, journalism and the greater metaverse — we interpret shared values alongside insights to create award-winning stories. Ethical and diverse suppliers co-create and distribute work that empowers communities.  

Policy

In the Americas, as members of industry and agency alike, we recognize the influence of business to society. Our emergent advisory practice is committed to integrating institutional and governmental policy with JEDI initiatives. 

In the lifecycle of products, services and stories — managed sustainability solutions wield the power to create positive change in how we live, where we live. 

Our Partners

  • World Economic Forum
  • Sustainable Brands
  • Green The Bid
  • Big Brothers & Sisters
  • Blacknorth
  • Sustainable development goals logo

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