We make everything brands do easily shoppable

Commerce doesn’t start and end with purchase – it’s an all-encompassing value exchange with your customers. It’s both a component and a catalyst of long-term business transformation: everything digital will be ‘shoppable’ and all shopping experiences must be seamless and connected. 

 We help brands remove friction from the omnichannel B2B and B2C journey and mature the range and depth of their commerce capabilities so that they can deliver seamless, sustainable and rewarding shopping experiences to their customers. 

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Dentsu acquires LiveArea to strengthen its commerce offering

Dentsu Group Inc. announced that it has entered an agreement to acquire LiveArea, a global customer experience and commerce agency. LiveArea will join Merkle, strengthening its expertise with technology platforms including Salesforce, Adobe and SAP to enable clients to deliver best-in-class differentiated and connected commerce experiences across the entire customer journey. 

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Proud to be named a Strong Performer in The Forrester Wave™️: Commerce Services, Q1 2021

Dentsu is proud to be named a Strong Performer in The Forrester Wave™️: Commerce Services, Q1 2021. Specifically, the Forrester Wave™️ report recognizes dentsu for its end-to-end commerce journey capabilities, from media buying and social selling to commerce transactions to loyalty, as well as its commerce-strategy focus and agility.

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Total Commerce Playbook

Customers no longer ‘go shopping’ but are rather always shopping and commerce is a priority for absolutely every brand in any industry vertical. Our playbook delivers insights on how different industries are being revolutionized in the post-store era and provides a framework to extend the maturity of your brand’s commerce capabilities.

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dentsu commerce team

Jon Reily

Global President & Chief Strategist

Anette Jaeger

Chief Strategy Officer EMEA

Patrick Deloy

Chief Growth & Strategy Officer APAC

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