Join us for a live webinar 30th April 2020 12:30 BST
In a few short months, the Covid-19 outbreak has reimagined our world and rewritten how we live, work and play.
With around 20% of the global population under coronavirus “lockdown” audiences are increasingly looking to digital-first talent to inform, entertain, educate and inspire and in a world of increased connectivity, sharing this level of advice and guidance is easier and more immediate than it’s ever been before.
How has consumer behaviour online changed? How can brands work with talent to understand changes in consumer feelings, behaviour and needs? How can they lean on their own digital audience to understand what content they want to see?
Join Chris Davis, Head of Gleam Solutions, Phil Hughes, COO, Gleam Futures and Melanie Kentish, Head of Influencer Engagement, Sky UK for a deep-dive into the lessons brands can learn from digital-first talent and how, during times of uncertainty, digital-first talent can be the cost-effective, results-driven content production solution brands need.
Orientation amidst a global crisis
We’re operating in a period of unprecedented, multi-faceted uncertainty. It’s not just a health crisis, but a financial and social crisis.
In the first of our series of webinars, From Un...
The Art of Influence
How digital first talent can help brands in times of uncertainty
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The Surfrider Foundation ran a campaign to raise awareness of the issue of cigarette butt litter and the effect that this litter has on our coasts and waterways.
Lidl: Social Price Drop
What if people could control the price of key Lidl Christmas products, just by talking about them?
Casio: The Indestructibles
The Story Lab and Casio G-SHOCK teamed up with Factory Media and award-winning multi-channel network UKTV to deliver a brand new TV commission, The Indestructibles.
Diageo: Smirnoff Equalizer
By launching the Smirnoff Equalizer in the run up to International Women's Day, this Smirnoff and Spotify partnership enabled society to take one step closer to gender parity in music.
Delivering dynamic creative, at scale: more relevant, more personal and more effective.
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Aviva: Data Integration & Organisational Restructuring
A 300-year-old global financial services company rooted in heritage delivers phenomenal results by becoming agile and customer-led.