FMCG: Delivering connections that count in a disruptive landscape
What are the new levers for successful brand marketing and what approaches to advertising and media can help make those everyday connections count for brands?
We focus on three key areas for FMCG marketers - HFSS regulations, consumer experiences and the changing consumer journey – and engage with the wider FMCG marketing community to understand the impact of these changes and what it means for the future of brands and the sector.
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