Read the Room
As the cost-of-living crisis continues to dominate headlines, dentsu have undertaken research into how consumers are responding to the UK’s current economic conditions.
Surveying 2000 people about the financial products they hold, their spending and attitudes towards finance, Read the Room identifies seven core segments to help brands understand how uncertainty is impacting consumers in different ways and what this means for them.
Your details were submitted successfully.
There was a problem!
It seems there was an error submitting your details. Please try again later.
Thank you for downloading our report. You can access the PDF at this link.