Driving racial equity and anti-racism by amplifying diverse voices, reshaping policy, and celebrating cultural heritage.

Championing racial equity and anti-racism

REPRESENT exists to make dentsu an empowering and equitable workplace where ethnically diverse talent are heard, valued and supported.

Awards and recognition

  • Flexible Public Bank Holiday Policy (launched 2022)
  • Anti-racism handbook launched and dentsu’s Respect at Work policy (2025)

Our focus areas

  • Expand the Seat At The Table mentorship programme by 20% annually.
  • Ensure 100% of people managers complete Anti-Racism Handbook training by 2026.
  • Drive employee engagement with Black History Month and South Asian Heritage Month.
  • Collaborate with clients and communities to embed inclusive practices.

Signature initiatives

  • Black History Month: Flagship annual celebration with live and virtual events.
  • South Asian Heritage Month (with Interfaith ERG[JG1] ): Panel events exploring heritage and identity.
  • Seat At The Table Mentorship: Pairing ethnically diverse talent with senior leaders.
  • Anti-Racism Handbook for Managers: Practical guidance to embed anti-racist leadership.

Who can join

Any dentsu colleague or ally can join REPRESENT.

Member voice

“I joined Represent in 2025 and immediately felt welcomed and supported. I’m excited to contribute to meaningful change and make a lasting impact.” – Asha Bains, Paid Social Associate